Exit Smart - 20 Golden Nuggets for SME Owners - 4. The Emotional Rollercoaster of Letting Go.

Exiting your business can feel like parting with a family member. For many SME owners, the business isn’t just a financial asset—it’s a deeply personal investment. It’s easy to underestimate the emotional toll that selling or stepping back can take.

This emotional connection often complicates decision-making, particularly when it comes to the timing of the exit, selecting a buyer, or deciding whether to leave the business altogether.

Understanding that this is a natural part of the process can help you navigate these feelings with clarity. Accepting that there will be moments of doubt or regret is the first step. Talking through your emotions with trusted advisors or even a coach can provide perspective and clarity.

Keeping a focus on why you’re exiting (whether it’s for family, health, or future ambitions) can also help anchor your decision. Emotions can cloud your judgment during negotiations too.

Be mindful not to reject a good offer purely because it doesn’t ‘feel right.’ At the same time, don't ignore warning signs of a buyer who may not respect the legacy you’ve built.

Golden Nugget - Exiting your business is as much an emotional journey as a financial one. Acknowledge and prepare for the emotions that will surface to avoid impulsive decisions.