20 Golden Nuggets

Part 8 - Unlocking Hidden Value - Optimising Before Exit

Before selling, it’s important to uncover any hidden value in your business that can boost its sale price. Often, business owners leave money on the table simply because they haven’t taken the time to optimise operations or explore untapped opportunities.

Start by reviewing your product or service portfolio. Are there any underperforming products that could be cut, freeing up resources for more profitable areas? Are there complementary products or services you could offer to increase revenue without significant investment?

Next, evaluate your customer base. Is there room to increase sales with your existing customers, or have you explored new market segments? Sometimes, a fresh approach to marketing can reveal hidden opportunities for growth.

Lastly, look at your cost structure. Are there inefficiencies that could be streamlined to improve profitability? Every dollar of additional profit boosts the value of your business in the eyes of potential buyers.

Golden Nugget -  Unlock hidden value by optimising your product portfolio, expanding into new markets, and cutting unnecessary costs. These changes can significantly increase your business’s sale price.