20 Golden Nuggets

Part 9 - What Buyers Want -  Positioning Your Business for Sale

When you’re preparing to sell, it's critical to think like a buyer. What are they really looking for? Buyers want a business that is profitable, scalable, and relatively low-risk. More importantly, they want to see that your business can operate smoothly without you. That means you need well-documented processes, a strong management team, and stable financial performance.

It’s also important to position your business as a growth opportunity. Buyers are more attracted to businesses that can expand, whether through new markets, products, or services. If you’ve been stagnating, now is the time to demonstrate potential for future growth.

Finally, buyers want transparency. Any hidden liabilities, irregularities in the financials, or major risks will be uncovered during due diligence, so it’s better to be upfront about potential challenges. By addressing these issues before selling, you’ll make your business far more appealing.

Golden Nugget -  Position your business as a growth opportunity with strong leadership, smooth operations, and transparency. This is what attracts serious buyers.